Monday Muse: Jenna Lyons

Strong women are the best, and what's stronger than taking the reins and re-shaping a company and creating an entirely new lifestyle brand.

Jenna Lyons, is just that strong woman. Taking over at J. Crew and rejuvenating it into a brand and a lifestyle, in the meantime cultivating a following for herself that rivals the head of any other fashion label or store.

We love Jenna for her fearlessness. She always goes with her instincts and she rarely misses a step. She's the queen of mixing patterns and of looking ambiguously chic.

 The great thing about Ms. Lyons is that she sticks behind her brand. With her creative genius and ingenuity she was able to singlehandedly turn J. Crew into the juggernaut of style that it is today.

She's the effortlessly cool big sister who teaches you about all the coolest bands.

Oh and did we mention that this is what her closet looks like? SWOON!!

Check out our tips for getting Jenna's effortless style after the jump!

Monday Muse: Elin Kling

It's no secret that here at VAM we LOVE strong, independent women. Especially women who chase their dreams and make things happen.

One such woman is Elin Kling, one of the most influential and trailblazing fashion bloggers out there. Elin has taken her little blog, Style By Kling and turned it into a business by adding it NowManifest, a fashion blog portal owned by Conde Nast (Read: Vogue)

The past couple years has seen Elin transfer from blog to print with her own Swedish-based magazine, STYLEBY. Acting as the creative director, Elin's work for the mag is beautiful.

She's also been the face at the front of some pretty stellar campaigns, collaborating on a line for H&M in 2011, becoming the first blogger (many more to come) to do that kind of thing. In 2012 she did a line for Marciano that borrowed heavily from her minimalistic style. She's also been featured in campaigns for Net-A-Porter as well as Louis Vuitton. Proving that she's more than just your typical fashion blogger.

We love Elin's minimalist style, nothing too fussy; the result is an always chic and classic look that will stand the test of time and will save Elin the embarrassment of ever seeing herself in a weird outfit.

Check out our tips on getting Elin's look after the jump!

PICKS OF THE WEEKEND!

As the winter sale continues at VAM, we've hand picked a few sale items to spruce up your weekend wardrobe! As we begin to (slowly) approach the spring season, it's wise to purchase items that can be carried over into the warmer months ahead. Allow our team of experienced stylists to help you make the right purchases!

1. Garrett Leight California Optical "Dillon" Sunglasses - $285

2. J Brand Luxe Sateen Super Skinny Black Jeans - $165 sale $138

3. Pink Stitch Enchanted Blazer - $210 sale $155

4. Sundry Cut Off Shirt - $65 sale $48

5. Jenny Bird Gold Riri Bracelet - $95 *promo: no tax

6. Pour La Victoire Green Zada Loafers - $145 sale $110

Sale available in store and online at www.viensavecmoi.ca. Happy shopping!